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Wednesday, 26 June 2013

The Evolution of Mobile Phones!

The evolution of Mobile Phones! If someone asks you when was the last time you checked your mobile phone or browsed the web on your tablet then most likely the answer would be just a few minutes back (or probably you are reading this blog on your phone itself). In fact, most people keep it within their arm's reach. These devices are running rampant nowadays and have opened the doors to reach the target audiences in a very unique and more interactive way.

Much has been changed since the time it was invented and now.


Then
Now


·         It was invented just to make voice calls.
·        Text communication was introduced.
·         Normal black & white display with a small screen.







·         Mobile internet that connects you globally.
·         Mobile searches
·         Videos, music, games
·         Variety of apps
·         3G and 4G networks
·         Touchscreen display
·         Camera
·         And many more…

 Hi-tech operating systems have turned these devices into mini computers. Need and demand of the users are changing at a much faster pace with the extension of 3G and 4G networks. Majority of users now connect to the web through this smart piece of technology to get interesting and relevant information or to connect with the social media sites.


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BlueApple Technologies

Tuesday, 25 June 2013

Tips on How to use Twitter Search

Twitter was born as a micro blogging site but now has gone beyond to a great tool for social communication. But the question pop ups that how to use it so efficiently to rip out most of it. With 140 millions of tweets per day, the noise on Twitter is increasing day by day which results into irrelevant results on query. So if you are bugged with irrelevancy of tweet result in search and want more filters you have to fine tune your search options.

Here are some useful advanced Twitter search tips to get valuable Twitter search result –

1. Get an understanding of Twitter search - Twitter search results have four categories: Tweets, People, Videos and Images. Results are determined by Twitter's search algorithms, shown as "top" tweet results.

2. No Retweets - To look for retweet-free search results add the minus sign search operator. Simply enter - RT after search query to see retweet free results.

3. Location Based - Want to focus on the location of tweets. That’s how you can look for tweets that come from or are near to a certain location. Example - Type near: Noida within: 10mi to return tweets sent within 10 miles of the BlueApple.

Twitter Search Tips
4. User Based - If you want to choose tweets from one particular person, Just type from: username to search within his or her stream.

5. Link Based - Want to focus on only tweets with links then just add filter: links to your search phrase.

6. Sentiments Based - You can look up for positive, negative and question sentiment in tweet search result. Simply add :), :( and a question mark to your search query.

7. Source Based - Would like to see a particular source of tweet like sent via SMS? Then type Source:Txt after the keyword will bring tweets sent via SMS.

8. Date Based - In advanced search option, you can search tweets after a particular date and until a particular date. Typing since: 2011-04-10 will show tweets sent since April10, 2011, while until: 2011-04-10 will show tweets sent up to the April10, 2011.

9. Save your Search - You can save 25 searches on Twitter. Enter the search query you'd like to save, press enter, and then click on the icon at the top-right of your screen and save to access it later.

Have an advanced and valuable Twitter search!


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BlueApple Technologies

Friday, 21 June 2013

BlackBerry Apps Development Dilemma - Yes or No!


Apple iOS platform is now ruling the market and hence the mobile app development world is being dominated by it. As per a survey by About.com, in January 2013, the total number of applications were 775,000 among which 300,000 (nearly half) were for iPad applications. With each passing day, the number is going on increasing at a much faster pace.

 Looking at the number of apps, it can be said that still the app business is at an infant stage and hence need to grow rapidly.

 Apart from iOS, other platforms such as Android, BlackBerry and Windows too are on the track. The Android App store has nearly 696,527 apps, BlackBerry has 99,500 apps approx. While windows just has 100, 000+ apps.

We can notice that between iOS and other platforms, there is a huge difference in number. The difference is not because of a particular reason but there are several factors such as early market entry/capture to platform flexibility, developer’s interest, consumer need, so on and so forth.

 Let's talk about Blackberry application development from a business perspective. When asked from someone randomly about a BlackBerry device, he said that “why Blackberry?” But the question is, “why not when there are 70 million users of the Blackberry app world. There are so many opportunities and so much to show your stuff”.

If you are a mobile app developer then for sure you must be having some problems related to the visibility of the apps either on Google or Apple stores. You must also be planning to use the various services available by the app marketing companies that fit within your cost.

 It looks like BlackBerry is a dying platform and it has been heard from the latest news that very soon the BB messenger will be ported to Android and iOS platforms. Therefore, till then you can enjoy the entire of BlackBerry only.

As far as ease of such development is considered, developers still argue for both of these platforms. If we compare the cost of development then it can be said that both Android and BlackBerry incur same expenses. The time consumed in the development process may differ depending upon the complexity of the app.

BlackBerry is a great platform if one knows how to generate profit from it. So, if you are a developer then why not Blackberry app? It will for sure generate as much value as other platforms by taking the same time in the development process.

The ultimate motto of BlackBerry is to come up to the user's expectation and let them experience whatever they want to in their Smartphones. Every now and then the market is witnessing new apps from developers. However, it has not reached to that number of iOS but with the increasing number of BlackBerry apps that are coming up in the market, it is not at all behind the race and in fact giving a tough competition to other platforms including iOS and Android. Hence, again the same question comes that why not BlackBerry Apps?


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BlueApple Technologies

Thursday, 30 May 2013

10 Tips to Create A Successful Website


Are you interested to create a website but do not have any idea where to begin? Well, it is perhaps the most important facet of a website. Although functionality and content are very essential but the design is something which draws attention of the users and compel them to use the site.

Let's get started! 

 1. Clarity and easy navigation: The design of the website must be very clear and easy to use. Users should be able to see and understand instantly what the site is all about.

 2. Concise: Make sure that the layout which you choose is concise. Never let users hung high and low for the navigation for your all significant content, or products. Make it user friendly.

 3. Colors & Text: The colors you choose must be eye-soothing and the text are easy to read. You may use stylish and artistic fonts but make sure it doesn't detract the user experience.

 4. Links: Be sure about the links and navigations are easy to follow. Users should feel easy to get their way round while following those links. Design must be consistent and do not contain link on the images (if really not required). Maintain a format and do not underline few links and leave the rest as it is. These things are very confusing and leave a bad impression.

 5. Engaging: Website should encourage users to explore the site and compels to read the content.

 6. In-sync with the product/service: Although it sounds very obvious but be sure to create a site that has a very clear picture that what is it all about. For an instance, if you have an e-commerce site, then create it in a way that users get to know that they will find the products they want just at a glimpse.

 7. Call for action: After visiting the website, make it very clear that what you want your user to do next. For e.g., you want your visitor to add the product to the shopping basket or want him to download the software or contact the concern person for any particular service.

 8. Social Networking: Use this platform to promote it and provide a link of the digital media sites such as Twitter, Facebook etc. Your actual customers are sitting there.

 9. Eye-catching visuals: As we all know a picture speaks a thousand words. You can use a few of them depending upon your requirement but make sure it does not affect the smooth functioning of the site which is really annoying to any user.

10. Returning visitors: The website must be worth coming back. It's important that you keep the appearance and feel of the site as well as the content fresh to attract as many visitors as you can.

 If you have programming skills and can write your own code then nothing would be better than this but in case you don't have any then don't get disheartened as plenty of affordable, quality online website developers are there who can assist you with this service like BlueApple. It is better if you avoid the free services. Hope you have heard the old saying, "You Get What You Pay For," and it is absolutely true in this case.

 Happy websiting!


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BlueApple Technologies

Friday, 24 May 2013

Top 6 Free Real Time Social Media Search Engine Tools –

Social media is one of the biggest platforms and a huge source of fresh information related to any news and events, likes and dislikes.  But most of the posts are personal and hence become tough to find the relevant information. Every brand knows about them very well but it becomes difficult for them to evaluate the feedback and mentions by their customers on various platforms. To know what people are talking about your brand, you need help to filter and sort the stuff, so why not try one of these six great real time search engine tools:

Social mention

 Social Mention is a free real time social media search engine tool. Through this tool, you can explore and get social media alerts. As per your choice, you can opt to receive free daily mail alerts of your organization, CEO, marketing campaign, news story or any latest information about the celebrities. You can receive the information as per your choice such as via an RSS feed, email, or CSV/Excel file.

Kurrently

See what people are talking at your back about your brand. This smart social media search engine tool is for status updates from Facebook, Twitter and Google+ (StatsCrop, 2012). It mainly helps the retailers to track their brand on the social platform.

 Veooz

Want to know what's hot on social media? Veooz is an advanced tool that analyze brand emotions across social media platforms. It tracks several views and opinions shared by the users from all over the world on people, places, movies, events etc. and extracts emotions out of it.

Whos Talkin

Whos Talkin is another advanced social media search tool that let the users to search for discussions surrounding the topics that they care about the most. Be it any sport, food, celebrity or anything, this tool assist you to join the conversations.

48ers

48ers is a tool developed to help you search for what's happening at present. It trawls conversations from all the popular social media platforms across the internet to bring back nuggets.

Google Alerts

Google Alerts are the great way to monitor the internet for fresh content. Google Alerts use the newest significant Google results and send them as a combined set of stories to your email address. You can customize it by specifying certain keywords as per your niche and get a set of fresh posts everyday in your email inbox.

Reach your customers across networks and promptly reply to them. These tools are very much effective and fetches up information wherever your brand has been talked about, whether it exist or not on that platform. It gives you the context you need to prioritize all your social media activity. At present, all the brands from various industries including digital marketing agencies are using these tools to analyze their position in the market. Try them out and do let us know your experience. Happy Marketing!


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BlueApple Technologies

Monday, 20 May 2013

Go social brand through digital media marketing!


In this digitalized world, all claims to be a social being. "We are social...we have social media accounts." This is what you will hear from all. Well, this is the first step and also a must in this digital era. But the question is how to be a social brand? A brand having enticing personality, a dynamic face etc...is what people like and get compelled towards it.

No matter in which industry you are, to have a strong relationship with your customers, your brand need to create a buzz and spark engagement among the target audience. Once you step into it and gain an identity in the market, you just need to keep the ball rolling with online digital marketing on various social media platforms.

 Through these platforms, we share content, expertise and let people know about the brand which is the ultimate objective. Through several accounts and continuously interacting with people, you can learn how to communicate brands’ personalities and spark engagement.

Everything is changing at an exponential pace and these digital platforms have certainly amplified the requirement for marketing agencies to grow and adapt. The way of engagement through TV, radio and print have now been revolutionized. Social media has forced brands to get directly connected with the end customers on a one-to-one basis that makes it more genuine and also creates a bonding leading to growth and success.


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BlueApple Technologies

Tuesday, 14 May 2013

Mobile applications: An Emerging Education Platform for Toddlers


With the evolvement of technology and emergence of new trends, the demands of users are constantly changing. Mobile phone users of this era, expect to have advance mobile application to run on their latest smartphones not only for entertainment but for other necessary usage too.

These days, as soon as a baby is born, he/she learns to operate these gizmos. Parents have also understand these facts and hence they wish to get apps on their devices that can let their kids gain knowledge.

 Keeping this in mind, I have created an app for toddlers. Now, they can operate your smartphone just not to have fun but along with that you can also give them the basic education through it before going to the school.

 Basically it is a Hindi alphabet tracing app that will let the kids trace the letter and learn how to write it. It has been created on the Android platform. The entire coding has been done on JAVA which makes it more efficient. Since, animation always grab the attention of everyone and especially kids, I have also put some special effects giving sparkling effect.

The tracing stars move with the touch that assist to trace the letter. Image axis points have been made as pointing stars so that toddlers can easily get attracted towards it and make the finger movements accordingly.

Tracing Hindi Alphabets: Download Here!


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BlueApple Technologies